Young Buyers Want to Drive Sedans, New Survey Shows

2019 Nissan Altima

While American roads are currently dominated by big trucks and SUVs great for growing families, it seems young buyers want to drive something else: sedans. Nissan discovered this in a recent survey where 8 in 10 young millennials who don’t currently own a sedan said they would consider buying one in the future.

Thanks to this research and other factors, Nissan has plans to keep going strong with its sedan lineup, unlike many other automotive brands. In fact, Nissan is expanding its global lineup of all-new sedans. You can see this with the all-new 2019 Altima and the all-new 2020 Sylphy for the Chinese market.

“Our newest sedans speak directly to the needs of buyers, particularly young people who may be looking to buy their first car,” said Ivan Espinosa, Nissan’s corporate vice president of global product strategy and planning. “As some of our competitors walk away from sedans, we’re seizing the opportunity.”

With these new sedan models, Nissan is introducing some of its most advanced technology. The Altima is available with the Nissan ProPILOT Assist system. This includes a variety of advanced safety aids. In addition, the Altima is available with VC-Turbo. This is the first production-ready variable compression ratio engine that delivers both exceptional power and efficiency.

If you’re ready to drive a nimble sedan, come visit us at Pischke Nissan. We’ll help you find the model that’s right for you.

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